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Dec 8, 2011 at 1:20 comment added shufler I work more in infrastructure than development and I find for most people their house is a very good (and emotional) analogy that fits many different scenarios: construction, inspection, maintenance, repairs, emergencies, renovating, etc.
Dec 7, 2011 at 22:27 comment added Stephen Gross Note how the non-techie in this example has an emotional connection to the analogy. That's critical in engaging your audience and getting them to want to understand what's going on.
Oct 14, 2010 at 17:42 history answered Mason Wheeler CC BY-SA 2.5