It is improbable that you have bought a Website template that is licensed to you, in its entirety under the GPL 2.0. Their business, and their livelihood would depend entirely on their first customer not republishing their work on the internet.
However, It is very probable that you have bought a website template that has some components that are covered by the GPL 2.0, with other parts that they have provided that are under a more commercial license.
Your best solution is to talk to the team that produced the template, explain that you have written a product that is improved by their template, and would like to bundle the two together and see if you can come up with a sensible commercial relationship.
Your next best option is to still release your product, but without the template, and point out to your customers that it requires this third party template to look as intended.